Tag Archives: Strategy

STRATEGY – Core Concepts and Analytical Approaches

What Do We Mean by “Strategy”? A company’s strategy is defined by the specific market positioning, competitive moves, and business approaches that form management’s answer to “What’s our plan for running the company and producing good results?” A strategy represents managerial commitment to undertake one set of actions rather than another in an effort to […]

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06 STRATEGY

In Collins and Porras’ research for their book “Built to Last”, they established that all the top companies had two major parts: Culture Strategy Whereas they are directly opposed to each other, as a paradox, they are essential for the existence of each in the workings of the Business Organisation. Whereas Purpose and Values create […]

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CORPORATE PURPOSE CAPTURES THE SOUL OF THE ORGANIZATION

DEFINITION OF PURPOSE: The fundamental reason for existence beyond just making a profit. Collins and Porras Purpose is the fundamental reason for being in business beyond just making a profit. It is what we aspire to become, to achieve, to create. Core Purpose is important for guiding and inspiring the organization, it is also more […]

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